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About Prada

Prada is very famous for Miuccia Prada, who established its history, and we tend to associate Prada with her brand, but in terms of its founding, it dates back to 1913. The two founders were Miuccia's grandfather, Mario Prada, and his brother, Martino Prada. Prada was founded in Milan in 1913 by Mario Prada as Prada Brothers, a luggage workshop. In its early days, Prada had a luxurious line of suitcases, trunks, travel bags, and party bags, using luxury leather tanned from crocodile, python, elephant, and walrus. Its high-quality materials and sophisticated designs gained a good reputation, and it became the brand of the royal warrant at that time. As its popularity spread, it became a destination for celebrities not only in Milan, but all over Europe.

The Prada brothers' business was going well, they opened a second store on Via Manzoni, and it looked like smooth sailing, but it was in the midst of wartime, between World War I and World War II, that the Prada brothers' luxury leather goods became completely out of step with the times. The third store that was to open in Milan was also cancelled, and the main store in Milan was bombed. After Mario Prada's death, Prada entered a period of stagnation, unable to keep up with the changing times. In 1978, when her granddaughter, Miuccia Prada, became the designer, she developed a line of nylon products that did not stick to leather goods, which became a huge hit and brought the brand out of a critical situation and back to the top.

In the 1980s, a triangular plaque bearing the Prada name attached to a nylon bag became widely known as the brand's symbol. In the early years, bags with gold chains were popular, but in recent years, the black tote bag has become a standard item and has grown into a brand that has won overwhelming support from a wide range of customers. In 1998, Prada introduced Prada Sport, and in the fall, a sports line called Active Sport was introduced. Prada's wide-ranging marketing efforts, including active, outdoor-oriented backpacks and sporty, casual footwear, were a big hit. From a small store founded in 1913 as Prada Brothers, it has grown into a major brand with dozens of stores opened all over the world. Durable, simple, yet not too casual, functional, easy to care for, and easy to use, Prada bags are a brand that has many fans not only among women but also among men. Our Prada purchases are of course we accept in good condition, but we also frequently purchase items even if they are scratched, dirty, or frayed, so please contact us for an evaluation.